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Breaking out of your cocoon to become a social butterfly: 5 reasons illustrators should swarm to social
As an illustrator, your happy place is head-down over your drawing table, tablet, or sketchbook, obsessing over every line, curve, and composition. If you’re like me or John, you’d rather draw a social butterfly than figure out how to be one online. Flapping your wings out of your comfort zone can pay off. Because being on social media can help you grow your community, craft, contacts, “self,” and even your bank account. Here’s what we mean.
Reason #1: You can find your people
You’ve probably heard a lot about getting followers. Gaining followers is not the same as building community — an obvious and fabulous benefit of being on social.
People spend a lot of time on social trying to make things look beautiful. As an illustrator, you do this naturally. Your first step is when you showcase your gorgeous portfolio and promote your services. The magic happens when you engage with other illustrators and industry professionals on your platform (or platforms).